Performance Evaluation:
Archives (2005 and earlier)

  1. Boosting Returns on Marketing Investment (CFO.com 06/14/2005)
  2. Budgeting in the Real World (CFO Magazine Jul/2005)
  3. Gauging Success:  Dashboards (CFO Magazine Aug/2005)
  4. Inventory:  How Fast Is Too Fast? (CIO Magazine 08/18/2005)
  5. Measure Performance With The Right Data (CFO Magazine December/2004)
  6. Precision Retailing (HBS Working Knowledge 02/07/2005)
  7. When Art Meets Science:  ROI Marketing (Strategy+Business Jan/04)
  8. Why Budgeting Kills Your Company (HBS Working Knowledge 08/11/03)

Revised 06/29/2010