Marketing For Growth
All Systems Go: How GE's Jet Engine Division Boosts Business in China (Fast Company May/2008)
Asian B-Schools Target Western Students (Business Week 07/20/2010)
Driving Growth By Controlling Grey Market Leakage (Industry Week 05/01/2007)
Financing The Chain: Supply Chain Finance (CFO Magazine Feb/2007)
Get Customers Out of a Holding Pattern (Entrepreneur Magazine 02/01/2010)
High Fliers: What Elite Members Really Want (InsideFlyer.com Feb/2007)
How To Develop a Business Growth Strategy (Inc Magazine 02/25/2010)
Inside Nathan Myhrvold's Mysterious New Idea Machine (Business Week 07/03/2006)
Jumpstart Your Business (Business Week 06/18/2007)
Lego Is For Girls (Business Week 12/14/2011)
Levi, P&G, Mattel Tackle E-Tailing (Business Week 03/04/2010)
McDonald's 24/7 (Business Week 2/5/2007)
NeuroFocus Uses Neuromarketing To Hack Your Brain (Fast Company August/2011)
New Thinking About Consumer Marketing (Business Week 06/29/2009)
10 Ways To Get More Sales From Existing Customers (Inc. Magazine 08/31/2010)
The Case For Sustainable Differentiation (Business Week 05/14/2010)
The Electronic Nails in the Post Office's Coffin (Business Week 09/08/2011)
The Man Who Said No To Wal-Mart (Fast Company January/2006)
The MBA Marketing Machine (Business Week 06/14/2010)
The Ultimate Test Drive: Customers Help With Design (CFO Magazine Aug/07)
Wal-Mart Moves Upmarket (Business Week 06/03/2009)
Archives (2003 and earlier)
Archives (2004-2005)
Revised 01/06/2012