Differential Advantage

  1. A Marketer Is a Terrible Thing To Waste (Business Week 09/21/2009)
  2. Amazon, the Company That Ate the World (Business Week 09/28/2011)
  3. Asian B-Schools Target Western Students (Business Week 07/20/2010)
  4. Behind Five Guys Beloved Burgers (Business Week 08/11/2011)
  5. Customer Experience Excellence (CRM Magazine Dec/2009)
  6. Electronics Retailers Find Service Sells (USA Today 07/23/2008)
  7. Frequent Flyer Program Evolution (InsideFlyer.com Jan/2008)
  8. How to Sell Online in China (Business Week 08/02/2010)
  9. Keeping Customers in a Crummy Economy (Business Week 10/06/2008)
  10. Lego Is For Girls (Business Week 12/14/2011)
  11. MLB's Real Competitive Advantage (Business Week 08/29/2008)
  12. Protect and Attack: Lenovo's New Strategy (Fast Company 11/22/2011)
  13. Table Stakes:  Casual-Dining Suffers in Recession (CFO.com 12/1/2008)
  14. 10 Ways To Get More Sales From Existing Customers (Inc. Magazine 08/31/2010)
  15. The Case For Sustainable Differentiation (Business Week 05/14/2010)
  16. The Electronic Nails in the Post Office's Coffin (Business Week 09/08/2011)
  17. The Fighter Brand (CFO.com Dec/2008)
  18. The Hard Sell:  Retailers Fight For Hearts and Minds of New Consumers (Business Week 10/15/2009)
  19. What Touchpad's Fate Says About the Tablet Market (Business Week 08/22/2011)
  20. When Cheap and Simple Is Just Fine (Wired 08/24/2009)
  21. Why America Is Addicted To Olive Garden (Fast Company July-August/2009)

Archives (2004 and earlier)

Archives (2005-2006)

 

Revised 01/11/2012