Differential Advantage
A Marketer Is a Terrible Thing To Waste (Business Week 09/21/2009)
Amazon, the Company That Ate the World (Business Week 09/28/2011)
Asian B-Schools Target Western Students (Business Week 07/20/2010)
Behind Five Guys Beloved Burgers (Business Week 08/11/2011)
Customer Experience Excellence (CRM Magazine Dec/2009)
Electronics Retailers Find Service Sells (USA Today 07/23/2008)
Frequent Flyer Program Evolution (InsideFlyer.com Jan/2008)
How to Sell Online in China (Business Week 08/02/2010)
Keeping Customers in a Crummy Economy (Business Week 10/06/2008)
Lego Is For Girls (Business Week 12/14/2011)
MLB's Real Competitive Advantage (Business Week 08/29/2008)
Protect and Attack: Lenovo's New Strategy (Fast Company 11/22/2011)
Table Stakes: Casual-Dining Suffers in Recession (CFO.com 12/1/2008)
10 Ways To Get More Sales From Existing Customers (Inc. Magazine 08/31/2010)
The Case For Sustainable Differentiation (Business Week 05/14/2010)
The Electronic Nails in the Post Office's Coffin (Business Week 09/08/2011)
The Fighter Brand (CFO.com Dec/2008)
The Hard Sell: Retailers Fight For Hearts and Minds of New Consumers (Business Week 10/15/2009)
What Touchpad's Fate Says About the Tablet Market (Business Week 08/22/2011)
When Cheap and Simple Is Just Fine (Wired 08/24/2009)
Why America Is Addicted To Olive Garden (Fast Company July-August/2009)
Archives (2004 and earlier)
Archives (2005-2006)
Revised 01/11/2012