Differential Advantage:
Archives (2005-2006)
High Fliers (Fast Company Oct/2005)
How To Hit a Moving Target (Business Week 08/21/2006)
Redefine Your Market Boundaries (HBS Working Knowledge 02/07/2005)
Southwest … Dressed To Kill, Competitors (Business Week 02/21/2005)
The Man Who Said No To Wal-Mart (Fast Company January/2006)
Winning With Service (IndustryWeek 04/01/2006)
Zara: Fashion Conquistador (Business Week 09/04/2006)
Revised 06/25/2010